With the recent announcement about GoogleTV, I can’t help but think the internet is taking over the world. It’s true. Traditional forms of media are quickly becoming obsolete. Around here you know that we’re all about looking ahead to help you build a brand for athletes. Are you sick of hearing me pound you about taking control of your career and putting yourself in the driver’s seat yet?  Brace yourself…I’m just getting started.

There is no better way for an athlete to begin to build their brand than to own their domain and begin to create a web presence.  Chances are your name may or may not be readily available- you may have to search, barter, even sell your soul to get your name in domain form. Protégé Branding has worked with many athletes to acquire their domain name. We’ve got the drive and connections to make it happen, we can help you too.

Once you own your name, it’s time to get started building your brand.  Creating a professional, clean looking logo says a lot about you.  It’s an important and very personal decision. When we create logos for our clients, we go the extra mile to insure that they are happy with the end result.  In the end it’s always worth it.

Coaches, sponsors, fans…at some point they are going to search for you. What will they find?  Do you have a website?  Any idiot knows that you’ve gotta have one, but the problem those same idiots have filled up the internet with cheesy, ineffective websites.  For most of our athletes we highly recommend custom WordPress websites. They provide you with an easy platform that you can keep updated and make simple changes without having to call a tech geek.

MMA fighter Jamie Varner is a great example of what we’re talking about. He was smart enough to bring Protégé in to help build his brand. First we acquired his domain name, created a clean, tough guy logo and customized a WordPress website at JamieVarner.com. Once we got the site up, we incorporated the social networking aspects, bringing in a twitter feed, Facebook, etc. so that once fans, sponsors…whoever, stopped by to visit they can connect with Jamie even further.  Now Jamie dominates in the ring, and on the web.

Not feeling up to tackle the project of building your web presence alone? Scared of wasting tons of money and not getting the results you want? Protégé is here to make it happen, and make it easy.

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